Why does saying goodbye to our oshis feel so personal? In the span of a few months, we have seen the high-profile departures of several older Hololive VTubers. This begs another question: What is happening at Cover and what are these management issues described in their graduation announcements?

Innovation is a constant process of experimentation, and forerunners in innovation need to pioneer the path ahead. Just like the Americans with microchips or companies such as Cover Corp, forerunners have the first-mover advantage to develop the markets to suit their interests. They are the ones defining the innovation curve.

Recently, discussions have intensified around corporate VTubers choosing to go indie… A crucial question arises: what are the implications for the broader VTubing industry?