hololive ID's Kureiji Ollie and Kobo Kanaeru Collaborates with Indomie and Pop Mie Tori Kara
Looking back, the Indomie x Pop Mie Tori Kara collaboration with hololive ID's Kureiji Ollie and Kobo Kanaeru was a great success! From a giveaway to animated shorts on Instagram, and even an impromptu ad jingle at the end of the stream!
A few weeks ago, hololive ID’s Kureiji Ollie and Kobo Kanaeru hosted a stream in collaboration with one of the biggest food brands in Indonesia and perhaps even one of the biggest noodle brands in the entire world.
Both Indomie and Pop Mie are popular food brands under the company Indofood, with Indomie being known for its instant noodles cooked over the stove, and Pop Mie being known for its instant noodles cooked in a cup. Together, the Indomie x Pop Mie Tori Kara is a food collaboration between the two brands, which is a Japanese ramen-style spicy instant noodle.
Featuring Ollie and Kobo for this campaign, both talents tried these spicy noodles on stream as seen in the video above. After tasting the noodles and providing additional information about the campaign, the duo concluded with an impromptu performance of a self-made promotional jingle for Indomie x Pop Mie Tori Kara!
You can find their jingle performance timestamped here.
Additionally, the campaign consisted of a giveaway featuring the Tori Kara Ramen Package presented in that stream. The giveaway, which has since ended, awarded these packages to 20 lucky winners.
Several short-form videos from the collaboration campaign were also released on Instagram! You can find these 3D animated videos below.
The collaboration has been a great success for hololive ID. To collaborate with big food brands like Indomie and Pop Mie in Indonesia, it’ll be exciting to look forward to even more collaborations like this in the future.